Website-lead-generation-Top 7 tips (4 of 7)
Turning Browsers into #leads and turning leads into sales
#4 Create an authentic voice
How many times have you read the jargon-rich frankenspeak of many bloggers? Most companies in fact spend more time worrying about site design than words on the page. You all know the most memorable sites have an authentic voice and vision which immediately sets them apart, and helps to connect with their audience. If you were to take the words from your blog without your corporate logo or site design how would you feel about that company?
Can you break though on your words alone?
